Digital creator and beauty influencer Bretman Rock has signed with Range Media Partners for representation, bringing a social media following that exceeds 50 million across platforms, per The Hollywood Reporter. The influencer maintains nearly 19 million Instagram followers and 8.7 million YouTube subscribers.

Rock built his digital presence primarily through YouTube content, including series such as “Can Bretman Rock Escape the Jungle” and “Sister Does My Makeup.” His career expanded from beauty creation to broader entertainment and brand partnerships.

Rock’s portfolio includes notable brand collaborations, having launched a makeup collection with Morphe and starred in a reimagined Calvin Klein campaign. In 2019, Nike named Rock an ambassador alongside athletes Serena Williams, LeBron James, and Simone Biles.

His entertainment credits include MTV’s “Following Bretman Rock,” the YouTube original “30 Days With: Bretman Rock,” and voice acting as “Makeup Boy” in Disney+’s “The Proud Family: Louder and Prouder.” Rock published a memoir in 2023 titled “You’re That Bitch: & Other Cute Lessons About Being Unapologetically Yourself.”

Range Media’s Industry Position

Range Media Partners, formed in 2020, currently faces legal challenges from Creative Artists Agency (CAA). In a lawsuit updated June 9, CAA accused Range of stealing trade secrets and accessing CAA databases without authorization when former employees left to establish Range.

The legal complaint alleges that Range employees obtained confidential client information, meeting notes, and project details. Range denies these allegations, with attorney Orin Snyder stating the case is “fueled by resentment” rather than facts or law.

Despite the ongoing litigation, Range and CAA currently share representation of over 150 clients in the entertainment industry.