Platform

LTK Reinforces C-Suite To Drive $5B Creator Commerce Platform Forward

Creator commerce platform LTK has announced two C-suite appointments as the company celebrates its 14th anniversary....

Technology

How VwD’s AI Platform Makes Creator Partnerships Safe For Brands

VwD has built an AI platform that makes creator vetting faster, more thorough, and more reliable....

Technology

Flagship Shuts Down E-Commerce Platform, Pivots To Creator Search Engine

Creator technology firm Flagship pulled the shutters on its e-commerce marketplace, with July 16 marking the...

Technology

SoundCloud, Subtext Partner To Give Creators Direct SMS Revenue Channels, Bypassing Social Algorithms

SoundCloud and Subtext have announced a new partnership that enables artists to build direct fan relationships...

Commentary

Creator Burnout Crisis: Research Shows 52% Experiencing Burnout, 37% Consider Leaving The Industry

New research from creator-first social agency Billion Dollar Boy reveals burnout has emerged as a significant...

Brand

Ashvin Melwani On How Obvi Built A Creator Community Moat That Drives $100 Million In Supplement Sales

Supplement brand Obvi has systematically transformed 2,000 creators and a 100,000-member Facebook community into a defensive...

Technology

How Can Creators Protect Their Rights In The ‘Ownership Economy’?

For Benjamin Woollams, founder and CEO of TrueRights, a company that provides digital rights management technology...

Commentary

Strategic Vision: Co-Founder And CEO Ben Lee On Why The Business Of Creativity Joined Whalar Group

The acquisition of The Business of Creativity by Whalar Group, announced in late May, combines educational...

Platform

Substack Enhances Live Video Platform With Suite Of New Tools

Substack has unveiled significant upgrades to its live video capabilities, introducing new features designed to simplify...

Commentary

Consumers Are More Skeptical Of Content Creators Than Traditional Advertising, Study Claims

Influencer marketing continues to grow, but American consumers remain more skeptical of content creators than traditional...

Influencer

Full-Time Job, Part-Time Fame: The Path To Creator Success with Kevin Norman

For many creators, achieving success means quitting their day jobs, going all-in, and riding the algorithm...

Technology

Streamlabs Eliminates Fees With New Sponsorship Platform For Creators, Brands

Logitech G-owned live streaming software platform Streamlabs introduces “Streamlabs Sponsorships,” a new platform that connects content...

Agency

Inside The Node’s Transparency First Approach To Influencer Marketing

The Node has established itself in influencer marketing by tackling the 60% commission rates and lack...

Technology

Gushcloud Acquires Wizdeo’s MCN Asset In Paris To Expand Global Creator Monetization Footprint

Creator and IP management & licensing company Gushcloud International has acquired the multi-channel network (MCN) asset...

Influencer

‘Famous Before 18’: Now It’s Avia Colette’s Turn To Give Advice To The New Generation

When Avia Colette took the stage at VidCon 2025 for the “Famous Before 18” panel, it...

Talent Collectives

Shine Talent Group’s Jess Hunichen Advocates For Creator Value

In 2015, Jess Hunichen, hailing from Australia, met Emily Ward in Toronto through a mutual friend...

Platform

TikTok Launches Community Fest 2025 For LIVE Creators, Running Through July 5

TikTok launched Community Fest 2025, a global in-app event running from June 15 to July 5,...

Commentary

Report: Creator Economy At Crossroads As Platforms And Creators Recalibrate Relationship

The creator economy is approaching a critical juncture in its development, with an estimated 50 million...

Influencer

Content Creation As A Pathway To Becoming A Legitimate Artist

Mikey Angelo sits at the intersection of social media stardom and musical artistry, representing a new...

Influencer

‘Learn How To Do Business Or Partner With Someone Who Does’: Lonnie IIV On Strategic Creation And Community

Lonnie Marts III, also known as Lonnie IIV, approaches content creation as a business strategist would...

Technology

Udemy Acquires AI Tools Provider Lummi To Revamp Online Learning Experience

AI-powered skills development platform Udemy has acquired AI-driven design tools provider Lummi. The acquisition aims to...

Commentary

Experts’ Take On Why Creative Freedom Is Key To A Brand-Creator Collaboration That Delivers

Creative freedom has emerged as a potential flashpoint in the creator economy, with recent research revealing...

Agency

#paid’s New Program Transforms Creators Into Strategic Brand Partners

Creator marketplace #paid has launched its Co-Creator Program, reversing the traditional creator marketing model by bringing...

Technology

Fanfix Hits $170M Creator Payout Milestone As Platform Reaches 15M Active Users

Creator monetization platform Fanfix has surpassed $170 million in creator payouts. The platform, which focuses on...

Platform

‘Own’ App Launches With Blockchain-Based Creator Monetization

Own, a new social media app combining short videos, text posts, and images, has launched its...