Commentary

What Does Instagram’s Google Indexing Update Mean For Creators And Brands? – 25 Experts Share Their Takes

Instagram has begun allowing search engines to index public content from professional accounts as of July...

Influencer

Instagram Opens Professional Content To Google Search In Major Indexing Update

Instagram will begin allowing search engines, such as Google and Microsoft Bing, to index public content...

Platform

Instagram Rolls Out Audio Previews For Spotify Shares

Meta’s Instagram has introduced a significant update to its music sharing capabilities. Users can now listen...

Platform

TikTok Is Testing Feature Similar To Instagram’s ‘Broadcast Channels’ For Creator-Follower Communication

TikTok is testing “bulletin boards,” a new messaging tool that enables creators and brands to share...

Commentary

Apparel, Tech Brands Lead $15M+ NIL Market, Out2Win Reports

A comprehensive industry report from athlete marketing intelligence platform Out2Win reveals that apparel and tech brands...

Influencer

Influencer Brett Cooper Joins Fox News As Contributor

Social media personality Brett Cooper is joining Fox News as a contributor, per the network’s latest...

Platform

Instagram Turns 15: New ‘Drafts’ Program, Creative Tools To Reduce Posting Pressure

Instagram has announced major updates to its platform as it celebrates its 15th anniversary, according to...

Commentary

Report: How Recipe Bots Are Turning Instagram Into A Transactional Wasteland

Recipe-sharing chatbots proliferate across Instagram as creators adopt automated messaging systems, according to an Eater report. ...

Brand

Fast-Casual Chain DIG Introduces Persian-Inspired Dish Through Influencer Collaboration

DIG, a Northeast-based fast-casual restaurant chain, has partnered with Persian-American content creator Cyrus Veyssi to launch...

Platform

Instagram Launches ‘Referrals’ Program For Creators To Drive Traffic, Sign-ups

Instagram is testing a new program that pays creators for driving people to the app, Meta...

Commentary

UBS Reveals Instagram Metrics Could Predict Investment Returns

UBS Evidence Lab’s latest report, ‘A Millennial’s Guide to Instagram,’ identifies a correlation between social media...

Platform

Instagram’s Edits App Brings AI-Powered Cutouts To Mobile Videos 

Instagram‘s new standalone video creation app, “Edits,” features Cutouts, an AI-powered tool that enables precise object...

Platform

Instagram Launches Standalone ‘Edits’ App With CapCut-like Features

Instagram released its standalone video creation app “Edits” globally on Tuesday, April 22, offering creators a...

Platform

FTC Trial Uncovers Zuckerberg’s 2018 Memo Considering Instagram Spinoff Amid Antitrust Fears

A newly revealed document shows Meta CEO Mark Zuckerberg contemplated spinning off Instagram in 2018 due...

Platform

Zuckerberg Testifies In Federal Court As Antitrust Trial Begins Over Meta’s Instagram, WhatsApp Acquisitions

Meta CEO Mark Zuckerberg took the witness stand on Monday, April 14, as the first witness...

Platform

Instagram Tests New Locked Reels Feature Requiring Viewers To Solve Hints

Instagram is testing a new feature that allows creators to lock their Reels content behind secret...

Platform

Instagram Chief Admits Content Search Feature Needs Improvement 

Instagram is ramping up efforts to enhance its search functionality as social platforms compete with traditional...

Commentary

Celebrity Brands Leading Digital Conversation In 2025

Kanye West’s Yeezy leads the pack of celebrity-owned brands generating the most digital engagement in 2025,...

Platform

Instagram Rolls Out 2x Speed Feature For Reels

Instagram introduced a new feature allowing users to play Reels at 2x speed by long-pressing on...

Brand

Cetaphil Pivots To Community Engagement With SkinLabs Campaign 

Galderma’s skincare brand Cetaphil launched a science-focused experiential marketing initiative in response to consumer research findings,...

Platform

Instagram Is Reportedly Developing Reels Spin-Off App To Compete With TikTok

Instagram is exploring the possibility of launching a dedicated application for its Reels feature, according to...

Platform

Instagram Rolls Out New Instagram Monetization Scheme Via Comment Section

Meta has introduced Testimonials, a new advertising format on Instagram that enables creators to monetize product...

Commentary

Google Falls As Instagram And TikTok Now Lead Buying Journey For Gen Z

New research from creator management platform GRIN highlights a shift in how consumers discover products, with...

Platform

Instagram Rolls Out Views-Related Metrics To Boost Creators’ Performance

Instagram has introduced new analytics features for content creators, expanding on its August 2024 shift toward...

Platform

Instagram Okays 3-Minute Reels As Long-Form Content Gains Traction

Instagram has announced plans to recommend longer Reels content in its discovery surfaces, shifting from its...